We love
sweater
weather.

Winter Comfort.

Head to toe, we've got you covered.

Located in the heart of downtown Asheville, Charmed is the boutique to be for fun, affordable fashion.

Come see our selection of jewelry, accessories and creations by local artists!

Trending Now
Leopard Prints
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Charity of the month
EMSDC
Each month, 1% of total sales goes to a charity we (and you) choose. Give us your suggestions, 'cause we love giving back!
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Anju Jewelry
Featured Fair Trade Artist
Hand Crafted. 100% Sustainable. Everything We Love.
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Charmed Asheville

THE affordable asheville boutique

We are proud to be the affordable downtown boutique - keeping our prices 'real' for locals and tourists alike, while staying on top of the latest trends & fashion!

Our retail store

Charmed Asheville
46 Haywood St.
828-255-2676

Monday - Thursday,  10:00am - 5:00pm
Friday - Saturday,  10:00am - 6:00pm
Sunday,  10:00am - 5:30pm

Get directions

We're on the 'Gram